Charitable Giving: Can'd Aid
During the month of April, TrueNorth will be raising funds for the Can’d Aid Foundation, a national nonprofit, people-powered organization that makes a difference from coast to coast.
Can’d Aid was initially formed in response to the flooding that destroyed its hometown of Lyons in Colorado, as well as other front range communities in September 2013. Since then, Can’d Aid has continued to raise money, as much as $3.4 million, to support these “do-goodery” efforts through donating over one million cans of water to communities post-disaster, building 1,164 bicycles, donating 346 instruments and recycling the equivalent of 17.6 million cans. Can’d Aid focuses on four core programming areas: Towns, Tunes, Treads and Trails, and Love Yur Mama. With volunteer support, Can’d Aid impacts communities throughout the country by hosting art supply assemblies, trail clean-ups and bike-builds like this one:
HOW TRUENORTH PLANS TO HELP
In the spirit of One TrueNorth, we’ll be raising funds collectively to host one of the following events.
Here’s how TrueNorth’s fundraising will make an impact:
- $2,000 supplies art kits to 100 children in foster care.
- $3,000 funds a music instrument donation to a public school in need. The donation will take place at a school assembly and include an onsite performance!
- $7,500 helps us build and present skateboards to an entire fourth-grade class. They’ll also get to see tricks performed by the pros.
- $9,000 surprises 40 first-graders with brand new bikes and helmets. They’ll also get to watch a bike demonstration by professional athletes.
The TrueNorth team with the highest fundraising average per colleague will choose where the Can’d Aid event is held. If funds exceed $11K, multiple locations will be awarded. Large or small, every single dollar makes a difference!
HOW YOU CAN HELP
Contribute to TrueNorth’s fundraising efforts using the link below to participate in the competition and raise money for the Can’d Aid Foundation:
At TrueNorth, our culture is front and center in everything we do.
We have created a one-of-a-kind environment where a group of professionals and entrepreneurs who share passions for community, family and teamwork come together to make a difference for each other. We take pride in building trust in TrueNorth from the inside out. Find out more about TrueNorth's history and culture here.
TrueNorth is the largest insurance and financial services firm of its kind based in Eastern Iowa. Today, our dedicated staff consists of over 300 people and
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